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Design research uncovers deeper insights about products, people, communications, marketing strategies, and organizational structures. Our approach to design research identifies what customer’s really value, breaking through the plethora of assumptions that can surround a project.

GBD has carried out many research projects typically to investigate the potential of novel services, materials and processes, assessments of competing products and product market sector research. Recent surveys have included ”Showering for the elderly and less able” and ”Use of thermoplastics for safety critical products”. As an independent consultancy we are able to maintain confidentiality to ensure the anonymity of the client.

GBD  also use research to investigate and expand their knowledge of  materials, manufacturing process, people size and capapbilites in ways that can make their work more potent and insightful.